A new driver for private banking
Thaler increases customer focus, reduces time-to-market
South-East Asia is one of the world’s fastest growing regional economies. It is experiencing a similar upward expansion in the private banking sector. The high net worth customer segment is developing steadily and banks are gearing up to maximize market share. The ability to provide clients with a flexible service is a key success factor in this very competitive and selective market. Equally important is the rapid delivery of new products that develop customer investments, and the efficient management of client portfolios.
In this context, Singapore-based Bank Sarasin-Rabo Asia was searching for the best means to boost their private banking activities. The ideal solution proved to be the powerful Thaler banking platform. With the help of Callataÿ & Wouters, the bank quickly and smoothly migrated to the new system. Thaler provides the bank’s agents with an instant overview of customer profiles, identifying opportunities for customized account management. The time-to-market of new products is now shorter than ever.